Mechanics Snack Time

Moving on from the penguin promotion created the other year, our client was back recently ready to update this campaign with a new, cartoon-type, mechanic character. Initial draft sketches allowed the client to oversee the development as it went form stage to stage until it reached the final, finished illustration.

Once approved, this character was applied to several different promotions unifying the campaign and making it instantly recognisable across the promotional range of incentives.

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